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McConnell, Brue, Flynn • 21st Edition • 978-1259915727
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Ch. 1 - Limits, Alternatives, and Choices
Introduction to Economics
Three Key Economic Ideas
Productive and Allocative Efficiency; Equality
Factors of Production
Positive and Normative Statements
Production Possibilities Frontier (PPF) - Introduction and Productive Efficiency
PPF - Increasing Marginal Opportunity Costs and Allocative Efficiency
PPF - Outward Shifts
Ch. 2 - The Market System and the Circular Flow
Circular Flow Diagram
Graphing Review
Percentage and Decimal Review
Fractions Review
Ch. 3 - Demand, Supply, and Market Equilibrium
Introduction to Supply and Demand
The Basics of Demand
Individual Demand and Market Demand
Shifting Demand
The Basics of Supply
Individual Supply and Market Supply
Shifting Supply
Big Daddy Shift Summary
Supply and Demand Together: Equilibrium, Shortage, and Surplus
Supply and Demand Together: One-sided Shifts
Supply and Demand Together: Both Shift
Price Ceilings, Price Floors, and Black Markets
Ch. 4 - Market Failures: Public Goods and Externalities
Consumer Surplus and Willingness to Pay
Producer Surplus and Willingness to Sell
Economic Surplus and Efficiency
Externalities: Social Benefits and Social Costs
Public Solutions to Externalities
Private Solutions to Externalities: The Coase Theorem
Four Types of Goods and Two Characteristics
The Free Rider Problem and the Tragedy of the Commons
Public Goods: Demand Curve and Optimal Quantity
Ch. 5 - Government's Role and Government Failure
Asymmetric Information: Adverse Selection and Moral Hazard
Solutions to Informational Problems
Median Voter Theorem
Condorcet Voting Paradox
Ch. 6 - Elasticity
Percentage Change and Price Elasticity of Demand
Elasticity and the Midpoint Method
Price Elasticity of Demand on a Graph
Determinants of Price Elasticity of Demand
Total Revenue Test
Total Revenue Along a Linear Demand Curve
Income Elasticity of Demand
Cross-Price Elasticity of Demand
Price Elasticity of Supply
Price Elasticity of Supply on a Graph
Elasticity Summary
Ch. 7 - Consumer Behavior
Budget Constraint
Indifference Curves
Indifference Curves for Perfect Substitutes and Perfect Complements
Consumer Optimum Consumption: Budget Constraint and Indifference Curves
Consumer Optimum Consumption: Marginal Utility per Dollar Spent
Ch. 9 - Businesses and the Costs of Production
Revenue, Cost, and Profit
The Production Function and Diminishing Returns
Marginal Cost
The Relationship Between Average Cost and Marginal Cost
Graphing Costs
Average Total Cost: Short Run and Long Run
Ch. 10 - Pure Competition in the Short Run
Introduction to the Four Market Models
Characteristics of Perfect Competition
Revenue in Perfect Competition
Perfect Competition Profit on the Graph
Short Run Shutdown Decision
Individual Supply Curve in the Short Run and Long Run
Market Supply Curve in the Short Run and Long Run
Ch. 11 - Pure Competition in the Long Run
Long Run Entry and Exit Decision
Individual Supply Curve in the Short Run and Long Run
Market Supply Curve in the Short Run and Long Run
Long Run Equilibrium
Perfect Competition and Efficiency
Four Market Model Summary: Perfect Competition
Ch. 12 - Pure Monopoly
Characteristics of Monopoly
Monopoly Revenue
Monopoly Profit on the Graph
Monopoly Efficiency and Deadweight Loss
Antitrust Laws and Government Regulation of Monopolies
Mergers and the Herfindahl-Hirschman Index (HHI)
Four Firm Concentration Ratio
Four Market Model Summary: Monopoly
Ch. 13 - Monopolistic Competition
Characteristics of Monopolistic Competition
Revenue in Monopolistic Competition
Monopolistic Competition Profit on the Graph
Monopolistic Competition in the Long Run
Efficiency in Monopolistic Competition
Advertising
Four Market Model Summary: Monopolistic Competition
Ch. 14 - Oligopoly and Strategic Behavior
Characteristics of Oligopoly
One-Time Games and the Prisoner's Dilemma
Game Theory and Oligopoly Profit
Repeated Games
Kinked-Demand Theory
Four Market Model Summary: Oligopoly
Ch. 16 - The Demand for Resources
The Production Function and Marginal Revenue Product
Demand for Labor in Perfect Competition
Shifts in Labor Demand
Supply of Labor in Perfect Competition
Shifts in Labor Supply
Other Factors of Production: Land and Capital
Ch. 17 - Wage Determination
Unions
Monopsony
Bilateral Monopoly
Differences in Wages
Discrimination
Ch. 20 - Public Finance: Expenditures and Taxes
Introducing Taxes and Tax Incidence
Effects of Taxes on a Market
Elasticity and Taxes
Tax Efficiency
Tax Equity
Ch. 21 - Antitrust Policy and Regulation
Price Discrimination
Antitrust Laws and Government Regulation of Monopolies
Mergers and the Herfindahl-Hirschman Index (HHI)
Ch. 23 - Income Inequality, Poverty, and Discrimination
Income Inequality in the USA and Worldwide
Poverty
Polices to Reduce Poverty
Lorenz Curve and Gini Coefficient
Income Equality and Efficiency
Ch. 26 - International Trade
PPF - Comparative Advantage and Absolute Advantage
PPF - Comparative Advantage and Trade
PPF - The Price of the Trade
Exporting and Importing
Sources of Comparative Advantage
Tariffs on Imports
Import Quotas and VERs
Arguments Against International Trade
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